1:00pm – 5:00pm
REGISTRATION at the Eden Roc

8:00pm – 10:00pm
The Clio Awards Hall of Fame Induction Gala
For 45 Years Clio has recognized the best in Television commercials from around the world. Join us under the stars for an elegant black and white gala screening as we look back on some of the classic commercials that have made our Hall of Fame in years past. Be there as we showcase the 2004 Hall of Fame inductees. Six-time Hall of Fame winner, Cliff Freeman, Chairman and Chief Creative Officer of Cliff Freeman and Partners, New York will host this event. Red Carpets, cocktails, amazing work and our emcee are sure to make this event unforgettable! Attire: Black and White Gala.

Behind Every Great Spot: The Clio Festival spends some time with the Production community.

9:00am – 5:00pm
REGISTRATION at the Eden Roc continues

10:00 - Noon
Screening: Technique categories of Clio TV Shortlist
Clio TV Shortlist Screenings are sponsored by Corbis, official image provider at the Clio Festival

1:00pm – 2:00pm
‘boards Magazine Presents: The Cutting Edge
Alison Eastwood, Editor
What happens as a spot goes from board to shoot to post? Our panel of three high-profile industry players analyzes and debates the changing role of editorial, and the dynamics and evolution of the agency-director-editor relationship. Chaired by Alison Eastwood, editor of ‘boards magazine, this lively debate promises be entertaining, provocative and, most of all, informative. Panelists include Kirk Baxter, Senior Editor at Final Cut; and Damon Webster, Director of Broadcast Production at Saatchi & Saatchi, Los Angeles.
This session is sponsored by Discreet.

2:00pm – 3:00pm
The Tail Now Wags The Dog:
Commercial Music Production Today
Joel Simon
President & CEO
JSM Music, Inc. - with David Fritz
What happens when a driven, intelligent, musician passes up law school to write and produce music for commercials? They revolutionize the business, naturally. Joel Simon, President and CEO of JSM Music, Inc., and record industry veteran and childhood friend, David Fritz, will discuss how they joined forces and created one of the most unique business models to hit and shake up both the advertising and record industries. The pair will talk about how JSM’s commitment to finding, developing, and marketing new talent and acts has made them one of the most successful commercial music companies in the business.

3:00pm – 5:00pm
“The Next Generation” The 2nd Annual global view of the industry’s most promising New Directors from SHOOT
Bob Goldrich, Editor
Roberta Griefer, Publisher
SHOOT’s editorial staff scouts the world—and elicits assessments from ad agency creatives globally—to find the industry’s most promising new directors for this program. The SHOOT New Directors Showcase will feature a screening of the helmers’ work followed by a panel discussion in which agency and production execs, as well as several of the up-and-coming directors, share their views on what it takes for new talent to be successful in today’s marketplace.
This session is sponsored by Discreet.

7:00pm – 10:00pm
Lifetime Achivement Award
Lee Clow
Chairman & Chief Creative Officer Worldwide
TBWA/Chiat/Day
We celebrate the talented man whose body of work revolutionized advertising including Apple’s “1984” twenty years ago and continues to break new ground today. Join us as we pay tribute to Lee Clow - surfer, baseball fan, dog lover, inspiration and advertising icon. The one-time Clio jury chairman will be honored by friends and industry colleagues, and will speak about the medium he has so thoroughly mastered. Festivities continue with a poolside banquet.

9:00am – 5:00 pm
REGISTRATION at the Eden Roc continues

9:30-10:30
Asian Pacific Creative in the New Millennium
Larry Ong
Group Executive Creative Director
Ogilvy & Mather, Shanghai
China is one of the fastest growing ad markets in the world, and as last season showed us all, one of the most increasingly awarded. This formerly closed region is learning how to speak with the rest of the creative world. Find out what and how it has changed as Larry Ong, Group Executive Creative Director of O & M Shanghai and former Clio Judge walks us through the changing creative ad culture of Asia.

10:30am -11:00am
Coffee Break- Clio Gallery
Step into the Clio Gallery for coffee and refreshments and view the Clio Print Shortlist exhibition, as well as an collection of work from portfolio schools including Miami Ad School, VCU Ad Center, Portfolio Center and Academy of Art College

11:00am - Noon
Is Advertising Eating Culture?
Kirk Souder
Chief Creative officer
Publicis & Hal Riney, San Francisco
We live in the age of the global brand and the global network. An idea generated in a cubicle in an office on Madison Avenue by a copywriter from Mineola, Long Island, finds itself one month later translated in newspapers in cities on all seven continents, from Chang Mai, to Goa, to La Paz. In this process, inevitably, the ideals and culture of the people making the ads gets exported to the people seeing them, and through the power of the message frequently replace the ideals and culture they called their own. As a result, advertising homogenizes the diversity that makes our world healthy. Is it time we owned this issue before Lhasa becomes indistinguishable from Sherman Oaks?

Noon - 1:00pm
The Clio Award’s Inaugural Content & Contact Award Presentation
This year Clio introduced the Content & Contact category as an unprecedented move to recognize the breakthrough work that effectively marries creative content and contact innovation. Clio will recognize the winners in this category, showcasing the next wave of creativity in advertising, followed by coupe de champagne.

2:00pm – 5:00pm
Screening: Clio TV Shortlist
Clio TV Shortlist screenings are sponsored by Corbis, official image provider at the Clio festival

6:00pm – 8:00pm
Clio Print, Design & Innovative Media Awards Pre-Party
Yahoo! hosts cocktails, conversation and delicacies to ease pre-award jitters and celebrate a great year of creativity!

8:00pm - 9:30pm
Print, Design & Innovative Media Awards Gala
Celebration of Creativity sponsored by Yahoo!
Attire: Creative Black Tie

10:00pm - Midnight
Yahoo! & Big Magazine present the Print, Design & Innovative Media Post-Party
Come and experience one of South Beach’s hottest spots with your fellow delegates!

9:00am - 10:00am
Creative Friendly Rights Clearance
Presented by Corbis
Spots like Adidas' "Impossible is Nothing," or HP's "Pictures of You" would simply not exist without the use of celebrity footage or the tones of an iconic, relevant song. Yet, as most in the industry know, rights clearances can be a huge barrier to the creative process. Negotiations are extremely time consuming, and approvals can be prohibitively costly, particularly for commercial applications. Join us as an expert from
Corbis, the world's leading rights clearances agency, talks us through the process with tips on how to enhance creativity and make this process hassle free.

10:00am - 11:00am
Random Acts of Kindness: Using Your Talents for the Forces of Good.
Chad Rea
Founder/Creative Director
86 the onions, Los Angeles
Can advertising be used to ignite social action? After learning a local homeless man’s name, Chad Rea no longer saw him as another panhandler but as a person that he wanted to know more about and help. He wondered if his reaction could be recreated on a larger scale. Hear how Chad turned his idea into positive action.
Coffee Break: Sponsored by Media Creature Music
Grab a bite and a cup of coffee between sessions with Media Creature Music.

11:00am - Noon
Let me entertain you.
Bob Isherwood
Worldwide Creative Director
Saatchi & Saatchi, New York.
Bob Isherwood picks up from where Vance Packard left off in his bestseller of the 1950's, 'The Hidden Persuaders'. 'Let me entertain you' will reveal the invisible ads of the new millennium. It will show where they hide and why we accept them. It will tell also the effect invisible ads and technology are having on the TV commercial, and why, advertisers will need courage in a brave new world. 'Let me entertain you' is the state of the art of advertising, from someone at its leading edge. Bob Isherwood is this year’s Clio TV & Radio Jury Chairman and was recently credited in Ad Age Global magazine as "handily orchestrating a Global creative powerhouse.'" Mindful of a morning time slot, Bob has promised to orchestrate an entertaining presentation.

Noon – 1:00pm
Clio’s Content & Contact Jury
When Creative and Media Marry: Deconstructing a Powerful Pairing
What efforts does Content & Contact award? What does it take to win? Find out when our inaugural jury discusses the saliency of this new category, deconstructs what won and talks about participating on a combined jury of Creative Directors and Media Strategists. Panelists include Jury Chair Nick Brien, CEO of Arc Worldwide in Chicago; Naoko Katayama, Media Director, Dentsu, Tokyo; Ty Montague, Creative Director, Wieden & Kennedy, New York; Kash Sree, SVP/Creative Director, Leo Burnett USA, Chicago; and Paul Woolmington, Chief Executive Officer/Chair/Head Chef, Media Kitchen, New York.

2:00pm - 5:00pm
Screening: Clio TV Shortlist
Clio TV Shortlist Screening Sponsored by Corbis, official image provider at the Clio Awards

6:00pm - 8:00pm
TV & Radio Awards Gala Pre-Party
Meet with friends and colleagues; enjoy cocktails savories poolside before Clio-worthy TV & Radio of the past season is unveiled.
Pre-Party sponsored by Corbis

8:00pm - 9:30pm
TV & Radio Awards Gala
Attire: Black Tie Invited

10:00pm -1:00am
Leo Burnett hosts the TV & Radio Awards Post-Party
The celebration starts in the Eden Roc lobby and works its way down Ocean Drive to Mansion – where Leo Burnett hosts the official after-party at Miami Beach’s newest hotspot!