IHAVEANIDEA ANNOUNCES BEAM.TV AS ON-GOING GLOBAL PARTNER
June 14 | 2007
(TORONTO, June 15th , 2007) ihaveanidea, Advertising’s Intellectual Archive, announces the addition of BEAM.TV to its growing roster of global industry sponsors. In support of ihaveanidea’s mission to unite and promote the advertising industry around the world, BEAM.TV will be a part of ihaveanidea's global events and educational initiatives for the coming year.
“Working with ihaveanidea is a great prospect for us as BEAM.TV has been providing for the ihaveanidea audience for many years. The ways we are currently working with creatives range from; digitally delivering showreels and approvals to clients; delivering master materials and TV commercials to audiences globally; delivery to digital platforms; and operating the worlds leading awards for recognition of excellence in creative.” says Jake Sharpe, VP USA BEAM.TV. “We are increasingly seeing digital platforms influencing the creative communications that advertisers and consumers crave. There is the new challenge of integrated campaigns and having to deliver media that is effective across TV/Radio/Print as well as multiple digital platforms. Using BEAM.TV'S unparalleled expertise of moving media on digital platforms will enable creative communications to be effectively delivered to these evolving mediums. As an extended management network, creative agencies will be able to focus on what they are good at – effective creative. Having the expertise of ihaveanidea will enable us to articulate our techno-media message to these creative audiences.”
BEAM.TV, as part of the Mill Group, is a global distribution network that specializes in the immediate digital delivery of advertising across different platforms and countries. BEAM.TV helped pioneer the digital asset management industry and has since become the world’s leading choice for online distribution, archiving and delivery of advertising (TV, radio, print, interactive).
”We are very excited to have BEAM.TV on board as ihaveanidea’s newest on-going global partner. Their superior digital delivery technology has really transformed the way advertising agencies produce and distribute digital media today. ihaveanidea will be using BEAM.TV'S technology in everything we do, from live coverage of advertising events, to showcasing tv, print and radio work from agencies and creatives around the world. We look forward to working with them on some amazing global initiatives this coming year.” says Ignacio Oreamuno, president, ihaveanidea.
Contact details for BEAM.TV:
New York 451 Broadway 6th Floor Soho, NY, NY 10013 +1 646 432 8977
London 40-41 Great Marlborough Street London W1F7JQ + 44 (0)20 7208 8190 support@beam.tv
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About ihaveanidea
ihaveanidea is Advertising's Intellectual Archive. It is a project
with the mission of serving the advertising industry as a centre
of self-analysis, intellectual growth and communications portal.
The foundations of the project are based on the idea that disseminating
and sharing creative knowledge will benefit all in the industry.
Thousands of creatives from around the world visit
the project each month.
ihaveanidea was founded and created by Ignacio Oreamuno, a former art
director from Ogilvy& Mather.
Several creatives help make the project a reality.
ihaveanidea is sponsored by The
Clio Awards , the globe’s most recognized international advertising awards competition; Black Bag, North America’s creative talent attraction consultancy – with practice areas in talent attraction consulting, creative recruitment and strategic career planning and coaching; Future Marketing, which celebrates a wide range of non-traditional marketing and advertising techniques, Human Locator, an interactive visual system developed by Freeset and designed expressly for advertising; Adweek which has the inside stories on: creativity, client/agency relationships, successful global advertising strategies; Beam.TV, a global distribution network that specializes in the immediate digital delivery of advertising across different platforms and countries; Technicolor, the most powerful post-production house for the commercial market; Fuel Industries, North America's leader in advergame development; Eloda an independent third party provider of TV advertising occurrence verification services and VCU Adcenter, a two-year graduate program providing an intensive, real-world education for future advertising leaders in Richmond, Virginia.
For further information, please contact:
Mimi Martinoski
Communications Director
ihaveanidea
Tel: 416.827.0537
mimi@ihaveanidea.org
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